Angela Duckworth with Larry Vincent

Tuesday, May 17, 2016
8pm (Reception: 7:00-7:45pm)


Angela Duckworth, PhD
2013 MacArthur Fellow
Professor of psychology, University of Pennsylvania
Expert in non-I.Q. competencies

Grit: The Power of Passion and Perseverance

in conversation with Larry Vincent
Founder of UTA Brand Studio
& Chief Branding Officer at United Talent Agency


United Talent Agency

9336 Civic Center Drive
Beverly Hills, CA 90210

PURCHASE TICKETS
$20 General Admission
$40 also includes Duckworth’s book
$95  Pre-event reception, plus Duckworth’s book

See her TED Talk

Angela Duckworth, PhD, is a 2013 MacArthur Fellow and professor of psychology at the University of Pennsylvania. An expert in non-I.Q. competencies, she has advised the White House, the World Bank, NBA and NFL teams, and Fortune 500 CEOs. Prior to her career in research, she was an award-winning math and science teacher as well as the founder of a summer school for low-income children that won the Better Government Award from the state of Massachusetts. She completed her BA in neurobiology at Harvard, her MSc in neuroscience at Oxford, and her PhD in psychology at the University of Pennsylvania. More recently, she founded the Character Lab, a nonprofit whose mission is to advance the science and practice of character development in children.

“Grit is a persuasive and fascinating response to the cult of IQ fundamentalism. Duckworth reminds us that it is character and perseverance that set the successful apart.”
—Malcolm Gladwell, author of The Tipping Point, Blink, and Outliers

Drawing on her own powerful story as the daughter of a scientist who frequently bemoaned her lack of smarts, Duckworth describes her winding path through teaching, business consulting, and neuroscience, which led to the hypothesis that what really drives success is not “genius” but a special blend of passion and long-term perseverance. As a professor at the University of Pennsylvania, Duckworth created her own “character lab” and set out to test her theory.

In Grit, she takes readers into the field to visit teachers working in some of the toughest schools, cadets struggling through their first days at West Point, and young finalists in the National Spelling Bee. She also mines fascinating insights from history and shows what can be gleaned from modern experiments in peak performance. Finally, she shares what she’s learned from interviewing dozens of high achievers—from JP Morgan CEO Jamie Dimon to the cartoon editor of The New Yorker to Seattle Seahawks Coach Pete Carroll.

Larry Vincent
is the founder of UTA Brand Studio and serves as Chief Branding Officer at UTA. Over the last two decades, Larry has worked with globally beloved brands including Barbie, Disney, MasterCard, Microsoft, the NFL, Oakley, Playstation, Fisher-Price, and the Four Seasons. He is an award-winning writer and speaker whose last book, Brand Real, was selected by strategy+business magazine as one of the best business books of 2012.