Uncategorized

Monday, February 4, 2013
8:00pm (Reception 6:30-7:30pm)

David Goldhill in conversation with Malcolm Gladwell
discussing  Catastrophic Care: How American Health Care Killed My Father and How We Can Fix It

All Saints Church, Pasadena
132 North Euclid Avenue
Pasadena, CA 91101

PURCHASE TICKETS

$20, $40 includes Goldhill’s book,
$95 includes the book + pre-event reception*

A conversation of new ideas that can transform the way we understand a subject we often take for granted — Healthcare in America.

New Yorker staff writer and bestselling author Malcolm Gladwell believes David Goldhill’s new book is so important, he’s coming to southern California for one apperance only to make sure you hear about it.

Join us for an evening with the author of Blink, The Tipping Point, and Outliers in conversation with Goldhill discussing Catastrophic Care: How American Health Care Killed My Father and How We Can Fix It.

In 2007, David Goldhill’s father died from infections acquired in a hospital, one of more than two hundred thousand avoidable deaths per year caused by medical error. The bill was enormous—and Medicare paid it. These circumstances left Goldhill angry and determined to understand how world-class technology and personnel could coexist with such carelessness—and how a business that failed so miserably could be paid in full. Catastrophic Care is the eye-opening result–a visionary investigation that will change the way we think about health care.

If you think health care is interesting only to institutions and politicians, think again: Catastrophic Care is surprising, engaging, and brimming with insights born of questions nobody has thought to ask. Above all it is a book of new ideas that can transform the way we understand a subject we often take for granted.

David Goldhill is president and chief executive officer of GSN, which operates a U.S. cable television network seen in more than 75 million homes and is one of the world’s largest digital games companies. He is a member of the board of directors of The Leapfrog Group, an employer-sponsored organization dedicated to hospital safety and transparency. Goldhill graduated from Harvard University with a BA in history and holds an MA in history from New York University.

Malcolm Gladwell is the author of What the Dog Saw (2009), Outliers: The Story of Success (2008), Blink: The Power of Thinking Without Thinking (2005), and The Tipping Point: How Little Things Can Make a Big Difference (2000), all New York Times bestsellers. Gladwell has been a staff writer with The New Yorker magazine since 1996. In 2007, he received the American Sociological Association’s first Award for Excellence in the Reporting of Social Issues, and in 2005 he was named one of Time Magazine’s 100 Most Influential People. Gladwell was born in England, grew up in rural Ontario, and now lives in New York City.

PURCHASE TICKETS

* Proceeds from tickets to the reception support the upcoming Live Talks Los Angeles emerging voices/authors series of events that commence in 2013.

$20, $40 includes Goldhill’s book,
$95 includes pre-event reception (6:00-7:00pm) plus book

All Saints Church, Pasadena
132 North Euclid Avenue
Pasadena, CA 91101

Thursday, January 17, 2013
6:30-7:15pm – Wine & Cheese reception
7:15pm – Talk

An Evening with Daniel Pink
in conversation with Larry Vincent
discussing his new book, To Sell is Human: The Surprising Truth about Moving Others

Presented in association with thinkLA

William Turner Gallery
Bergamot Station,
2525 Michigan Avenue, Bldg E
Santa Monica, CA

PURCHASE TICKETS
$65 General Admission
(includes pre-event Wine & Cheese reception, and Pink’s new book

We are all salespeople–whether we know it or not.  This best-selling author explores the power of selling.

Daniel H. Pink is the author of four provocative books about the changing world of work — including the long-running New York Times bestseller, A Whole New Mind, and the New York Times bestseller, Drive. His books have been translated into 33 languages.

The U.S. Bureau of Labor Statistics says more than 15 million people earn their keep by convincing someone else to make a purchase. Dig deeper and a startling truth emerges: Whether we’re entrepreneurs persuading funders, employees pitching colleagues, or parents and teachers cajoling kids, all of us spend our days trying to move others. Like it or not, we’re all in sales.

In his new book, To Sell Is Human: The Surprising Truth About Moving Others, Daniel Pink offers vivid examples and stories.  It’s the first book on sales for people who’ve never read a book about sales.

Join us at Live Talks Business for a discussion about the art and science of selling, how sales techniques of old are relics of the past, and the four surprising skills that are essential to sales success today.

His articles on business and technology appear in many publications, including the New York Times, Harvard Business Review, Fast Company, Wired, and The Sunday Telegraph. Dan has provided analysis of business trends on CNN, CNBC, ABC, NPR, and other networks in the U.S. and abroad. And he lectures to corporations, associations, and universities around the world on economic transformation and the new workplace.

In 2011, Thinkers50 ranked him one of the 50 most influential business thinkers in the world.

A free agent himself, Dan held his last real job in the White House, where he served from 1995 to 1997 as chief speechwriter to Vice President Al Gore. He also worked as an aide to U.S. Labor Secretary Robert Reich and in other positions in politics and government.

Larry Vincent is executive director of The Brand Studio at UTA. Over the past two decades, he has developed brand strategies for some of the world’s most beloved brands, including CBS, Coca-Cola, Four Seasons Hotels, MasterCard, Microsoft, the National Football League, Sony Playstation, The Home Depot and vitaminwater.

He is most recent book, Brand Real, was released in March 2012 and was named one of the best business books of 2012 by Strategy + Business Magazine. It focuses on the strategic behavior that drives the success of the world’s leading brands. His first book, Legendary Brands, was released in 2001 and was translated into seven languages. It focused on the storytelling potential of brand and implications for strategic and creative development.

Prior to joining UTA, Larry headed up strategy teams at several leading brand and marketing agencies, including Siegel+Gale, Octagon Worldwide and Cabana Group. He began his career in the corporate strategic planning group of The Walt Disney Company, where he led projects that leveraged Disney’s brand equity and integrated marketing power with corporate partners such as AT&T, American Express, Coca-Cola and Kodak.